Insider
Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.
Insider Introduction
What is Insider?
Insider—a single platform for building individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine, and build individualized customer experiences. Marketers use Insider’s platform to deliver consistent and engaging experiences across the Web, App, Web Push, Email, SMS, WhatsApp Commerce, and more. Having recently unlocked unicorn status, Insider was also congratulated by NASDAQ for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world. Insider was named a leader in the Gartner Magic Quadrant for Personalization Engines, the Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment, and a Gartner Peer Insights' Customers' Choice for Personalization Engines. The company has been named the #6 Best Software Company in the world, according to G2’s Winter’24 reports. Insider is also the #1 G2 Leader in 9+ categories, including Customer Data Platforms (CDP), Personalization Software, Marketing Automation, Mobile Marketing, Customer Journey Analytics, SMS Marketing, Personalization Engines, and eCommerce Personalization. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. One-third of Fortune 500 companies and top brands across retail, automotive, and travel choose Insider to deliver AI-led personalized experiences that exceed customer expectations. Insider is trusted by over 1200 global businesses, including Singapore Airlines, Estée Lauder, Virgin, Toyota, Adidas, IKEA, GAP, L’Oreal, Samsung, Vodafone, Allianz, Santander, BBVA, Pizza Hut, Newsweek, Coca-Cola, MediaMarkt, Nissan, AVIS, Lenovo, MAC, Marks & Spencer, Madeira Madeira, New Balance, Avon, Burger King and CNN.
How to use Insider?
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Why Choose Insider?
Choosing this means getting a powerful AI-driven growth platform that connects customer data across channels for truly personalized marketing. Insider’s trusted by big brands worldwide and offers tools for everything from push notifications to journey optimization. If you want to drive growth with smart automation and deep insights, this one’s a winner.
Insider Features
Platform
- ✓Optimization
- ✓Integrations - Mobile Marketing
Analysis
- ✓Application Attribution
- ✓Campaign Analysis
Campaigns
- ✓Push Notifications
- ✓Audience Segmentation
Engagement
- ✓Coupons and Promotions
Segmentation
- ✓A/B Testing
Targeting
- ✓Behavioral Targeting
Intelligence
- ✓Marketing Metrics
Platform Basics
- ✓Dynamic Segmentation
- ✓Journey Optimization
Platform Data
- ✓Journey Reporting
- ✓Dashboards
Platform Additional Functionality
- ✓Journey Mapping
Pricing
Pricing information not available





