Singular
Why Choose Singular?
Choosing this means getting a next-gen marketing analytics platform that combines attribution, fraud prevention, and full-funnel insights. It’s perfect for marketers who want to maximize their ad dollars and get deep data on user journeys.
Singular powers marketers to drive faster growth with next-gen attribution, full-funnel analytics, and best-in-class fraud prevention.How do you position yourself against your competitors?A number of advantages have enabled us to leapfrog the market* Superior Analytics: Automatically combine campaign data from any media source with attribution data to unlock the most accurate, timely, and actionable performance insights.* Fraud Prevention: Block more fraud with the most detection methods available plus full custom rule capabilities, reporting transparency, and pre-attribution fraud rejection.* Cross-Platform & Cross-Device: The only MMP with a native web attribution solution, which combines with our mobile attribution for reliable cross-device measurement, as well as web-to-app support.* SKAdNetwork Attribution & Analytics- Singular SKAN: Singular is the vendor with the safest, most well-thought out solution providing support for more conversion models than any other provider.
Singular Introduction
What is Singular?
The key to success for today's marketers is understanding exactly where and how to invest their next ad dollar. Singular powers marketers to do just that by providing a complete view of marketing ROI with next-gen attribution, full-funnel marketing data, and best-in-class fraud prevention. With Singular you are able to - Measure and report on all the channels you work with: Measure cross-platform performance across apps, web, SMS, referrals, email, and TV with Singular’s open integration framework. - Analyze ROI by combining attribution with leading cost aggregation: Powerful data connectors meet attribution to unlock marketing performance for every campaign, publisher, creative, and keyword. - Track and analyze across the entire user lifecycle: Capture your entire user journey to report on acquisition and re-engagement across platforms with deep links, web-to-app, and cross-device attribution. - Block more fraud with best-in-class fraud prevention: Keep your ad budgets focused on real users and avoid misreporting with more detection methods and pre-attribution fraud rejection. - Monitor a single managed pipeline for analysis-ready marketing data: Load attribution, ad spend, creatives, bids, and ad monetization data directly to Redshift, Snowflake, BigQuery, and more. Singular works with some of the biggest mobile app publishers in the world, including Lyft, Twitter, Rovio, King and LinkedIn.
How to use Singular?
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Why Choose Singular?
Choosing this means getting a next-gen marketing analytics platform that combines attribution, fraud prevention, and full-funnel insights. It’s perfect for marketers who want to maximize their ad dollars and get deep data on user journeys.
Singular Features
Tracking & Reporting
- ✓Custom Event Tracking
- ✓Dashboard
Marketing Operations
- ✓ROI Tracking
- ✓Data Collection
- ✓Customer Insights
- ✓Multi-User Access
- ✓Spend Management
Campaign Activity
- ✓Campaign Insights
- ✓Reports and Dashboards
- ✓Campaign Stickiness
- ✓Multichannel Tracking
- ✓Brand Optimization
Platform Basics
- ✓Attribution Windows
Platform Data
- ✓Retention Metrics
- ✓Analytics Dashboard
Pricing
Free
Ideal for teams in the early stages of building their customer bases and user journeys who need a holistic data collection, standardization and measurement tool.
- ✓ 15,000 paid conversions
- ✓ Best-in-class Mobile Attribution
- ✓ Superior ROI Analytics