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    Confido - Confido helps fast-growing retail brands understand and optimize the up to 30% of revenue spent on retailer and distributor deductions/billbacks. With Confido, brands can quickly track their deductions and automate manual workflows like cash application, deduction management, and trade planning in a single easy-to-use platform Cash Application - Process retailer/distributor payments in seconds. Track deductions by reason, retailer, product and more Disputes - Automate support gathering and dispute submission to recover invalid chargebacks Trade Promotion Management - Plan upcoming promotions in seconds and track actuals and lifts automatically | AI-U.com