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Yahoo AdTech DSP
Yahoo AdTech DSP is the only independent and unified programmatic video advertising platform for reaching audiences across web, mobile and connected TV.
Yahoo AdTech DSP Introduction
What is Yahoo AdTech DSP?
Built for the way you buy, the Verizon Media DSP* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning optimization with enhanced productivity features that give marketers the flexibility and control to manage omni-channel programmatic strategy, effectively hit complex branding and performance goals, and reach precise audiences with premium inventory across every device. *Formerly BrightRoll DSP, Oath Ad Platforms
How to use Yahoo AdTech DSP?
Visit website for more info
Why Choose Yahoo AdTech DSP?
You should choose this if you want a powerful, independent programmatic video advertising platform that gives you access to premium inventory across devices. Yahoo AdTech DSP combines machine learning with robust campaign management to help you hit complex marketing goals.
Yahoo AdTech DSP Features
Campaign Management
- ✓Campaign Dashboard
- ✓Campaign Optimization
- ✓Reach
- ✓Bulk Editing
- ✓Batch Uploading
- ✓Budget Pacing
- ✓Rich Media Capabilties
Targeting
- ✓Targeting
- ✓Retargeting
- ✓Geo-Targeting
Platform
- ✓Custom Reports
- ✓User, Role, and Access Management
- ✓Performance and Reliability
- ✓Enterprise Scalability
- ✓Customization
Pricing
Small-Business
18% more expensive than the avg. Cross-Channel Advertising product https://www.g2.com/products/yahoo-adtech-dsp/reviews?filters%5Bcompany_segment%5D%5B%5D=179
Mid-Market
22% less expensive than the avg. Cross-Channel Advertising product https://www.g2.com/products/yahoo-adtech-dsp/reviews?filters%5Bcompany_segment%5D%5B%5D=180
Enterprise
24% less expensive than the avg. Cross-Channel Advertising product https://www.g2.com/products/yahoo-adtech-dsp/reviews?filters%5Bcompany_segment%5D%5B%5D=181
